Kindred

Client:

Kindred Dentistry 

Scope:

Comprehensive branding and visual identity development

Introduction:

The design approach featured a custom serif logotype paired with a clean sans-serif subtext. A distinctive 'K' monogram with a curved leg became a key brand element, while a color palette dominated by deep green with earthy accents evoke a sense of nature and health.

The branding extended across various touchpoints, including signage, stationery, marketing materials, and interior design elements. Circular motifs and natural materials were consistently applied to create a cohesive, welcoming atmosphere that aimed to alleviate dental anxiety.

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