Lalume

Client:

Lalume Dental Studio

Scope:

Comprehensive branding and website design tailored for an upscale dental spa experience.  

Introduction:

Situated in the luxurious locale of Newport Beach, Lalume Dental Studio is designed to be a haven for affluent women seeking high-end dental care and cosmetic enhancement. The branding reflects the serene and opulent beachside environment, using moon-inspired motifs and a calm, neutral color palette to enhance the spa-like atmosphere.

The Lalume Dental Studio brand encapsulates a sophisticated yet understated elegance. Its logo designs combine clean lines and soft curves to reflect the studio’s commitment to providing serene and luxurious dental experiences.

The brand identity, highlighted in the provided logo concepts, evolved significantly to mirror the refined tastes of its clientele. The final logos utilize elegant, minimalist typography and serene imagery that resonates with the sophisticated, wellness-focused offerings of the studio.

Working within the parameters set by the interior designer, the branding was carefully crafted to complement the existing space. This seamless integration ensures that every touchpoint within the studio, from the decor to the digital presence, communicates luxury and tranquility.

A suite of marketing materials, including beach-themed mockups and sophisticated print designs, was developed to not only resonate with the local beach culture but also to provide the client with a cohesive array of assets for both online and offline engagement. This strategic approach ensures the brand fits perfectly within the upscale, beauty-conscious community of Newport Beach.

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